Read the latest news on Elastic’s evolution as the preferred B2B ecommerce solution.
October 7 2022
Exploding Consumer Demands Tees up the Golf Industry for the Next Wave of Technology-Enabled Wholesale
Due to the unprecedented growth of the golf industry over the last 3 years, previous ways of conducting B2B business have been registered as ineffective…
September 27 2022
Leading Distributor of Golf products, ACI Brands, finds continued success with Elastic Suite’s digital B2B commerce
ACI Brands is a leading Canadian distributor of clothing, apparel, and accessory brands across multiple channels. The company joined Elastic to bring digital B2B commerce…
August 17 2022
Elastic partners with Association of Golf Merchandisers to bring best-in-class ecommerce technology to new markets
Golf Industry Retailers Gain Access to Leading B2B eCommerce Platform Elastic Suite, a global leader in B2B ecommerce technology and subsidiary of Emerald Holding,…
April 22 2022
Each year on April 22, billions of people worldwide celebrate Earth Day. Gathering to participate in cleanups, awareness, and forward-looking conversations, people everywhere come together…
March 25 2022
Elastic Suite Introduces Email Marketing Campaigns: Integrated marketing tools offer a streamlined sales process for both brands & retailers
As part of our commitment to ongoing innovation in B2B merchandising technology, Elastic Suite has introduced email sales campaign tools to the current release…
March 21 2022
While many industries faced intense peaks and valleys during the start of the COVID-19 pandemic, the ever-rising “outdoor boom” has introduced the outdoor marketplace to…
March 15 2022
March 8 2022
How a Fashion Accessories Line Provided Jobs and 25 Million Gallons of Fresh Water to People of Haiti
In celebration of International Women’s Month, we are talking to women our partner industries that inspire us and whose work or companies help build other…
February 9 2022
January 14 2022
As Elastic brings next-generation B2B technology within the reach of an increasing number of brands and product manufacturers, some new and unique businesses are coming…
December 7 2021
Emerald’s Elastic Suite digital technology subsidiary, using scientific methodology provided by the Environmental Paper Network’s (EPN) Paper Calculator, has created the first ever estimate of…
December 2 2021
After a two-year absence, due to a company acquisition that temporarily forced Spyder onto another B2B platform, the global recreational and competitive ski apparel brand has now rejoined Emerald’s Elastic Suite. The re-onboarding of Spyder took place…
November 30 2021
November 5 2021
In 2021 Elastic Suite has made massive investments in our product development team, adding resources and creating streamlined efficiencies. With these updates, the timeline from kick-off to go-live for…
October 28 2021
One of Elastic’s newest partner brands, Sight Line Provisions, is not your typical outdoor brand. Since 2015, founder, Edgar Diaz, has been creating unique, handmade bracelets with custom symbols depicting nature and wildlife. It all began when Edgar’s…
October 15 2021
Pit Viper, a long-time direct-to-consumer seller of action sports eyewear and apparel, has established a specialty retail presence through the adoption of Emerald’s Elastic Suite…
October 4 2021
Denver, CO (4 Oct 2021) – Elastic Suite has entered yet another new manufacturing vertical with the addition of Aqua Lung, the definitive brand leader in the global scuba…
September 18 2021
In light of being a digital platform, Elastic Suite finds immeasurable value in making connections in person
The Sales, Marketing, and Account Management teams for Elastic Suite and Digital Market traveled to 6 in-person tradeshows in as little as 5 weeks. Spanning…
September 14 2021
Elevating Merchandising with Elastic’s Cornerstone Feature: Digital Whiteboards and Display Planning A key element of the latest Elastic Suite platform release version 2021.16 is an…
September 10 2021
Elastic Suite continues to bring its best-in-class B2B e-commerce technology to the world’s largest and most iconic brands in the outdoor, surf, cycling, sporting goods,…
September 1 2021
Next-Generation Digital Merchandising Technology Fosters Print Free B2B E-Commerce Orlando, FL (1 Sep 2021) – Surf industry manufacturers and retailers are expected to achieve even higher levels of…
August 13 2021
Denver, CO (13 Aug 2021) – At Emerald’s Outdoor Retailer Summer 2021 that took place August 10-12 at the Colorado Convention Center in Denver, the…
August 10 2021
Iconic outdoor footwear manufacturer Asolo is making a major upgrade to the company’s wholesale merchandising and purchasing interface with their retail partners with the rollout…
August 5 2021
Emerald’s Elastic Suite B2B platform will help facilitate a more efficient, profitable and sustainable brand-to-retailer digital merchandising experience at the Outdoor Retailer Summer 2021 show…
July 9 2021
Elastic Suite is bringing its next-generation B2B ecommerce technology to more brands and dealers in the moto and mountain bike categories.
June 28 2021
Brands, manufacturers, and distributors are creating more strategic relationships and streamlined selling processes with their retail partners through the Elastic B2B solution.
June 21 2021
May 27 2021
April 28 2021
Digital Market powered by Elastic Suite is standardizing digital wholesale and transforming the in-person tradeshow experience.
April 20 2021
March 25 2021
March 23 2021
January 21 2021
January 6 2021
December 15 2020
Leading Scandinavian winter sports, outdoor and lifestyle brands are trending toward Elastic’s best-in-class virtual B2B platform.
December 7 2020
November 19 2020
November 10 2020
October 23 2020
Elastic’s Customer Success team creates new resources and processes driven by global needs and focus on client success.
September 8 2020
Reima and Tank Stream Design are leading the kid’s wear sector to more streamlined and sustainable wholesale ecommerce.
September 4 2020
French free ski and technical apparel innovator Black Crows is deploying Elastic for a higher level of digital merchandising and virtual B2B sales capability.
August 25 2020
PlumRiver Technologies moves to smaller headquarters while seeking greater sustainability and greener business practices.
August 10 2020
PlumRiver helps leading workwear and lifestyle brand Carhartt make the switch to full Elastic B2B ecommerce following 9-year partnership.
August 3 2020
New Balance, Shimano, Vans and Burton optimize Elastic’s virtual selling platform for growth and sustainability
Read about how four major global brands, footwear, cycling, lifestyle, surf, skate and snowboarding, are all expanding their use of the Elastic wholesale eCommerce platform…
July 24 2020
Elastic is pleased to welcome Lindsey to the team, signaling a renewed focus on retailer relations and education for our B2B ecommerce platform.
June 22 2020
Elastic continues European growth with 4 new partnerships: Devold of Norway, Montane, Klättermusen and Original Buff
Like other global markets, Europe is looking toward streamlined digital B2B ecommerce. Elastic continues EU growth with four new partnerships.
June 15 2020
The global Italian brand of protective wear and technical gear for several dynamic sports categories is launching enhanced B2B digital merchandising on the Elastic platform.
June 2 2020
As part of their pivot to a digital show, deemed RIA KICK On-Demand, they are partnering with PlumRiver Technologies’ Elastic Suite as its preferred B2B…
February 11 2020
Elastic’s digital catalog creation and B2B print elimination benefits are helping Ortovox further build upon the company’s strong legacy of sustainability and environmental stewardship.
January 28 2020
Rollout of the Elastic platform is expected to strengthen relationships with the company’s wholesale partners through the deep functionality and collaborative purchasing features of this…
January 8 2020
The rollout of Elastic is...improving the B2B sales and purchasing experience with the Active Brands internal sales team, retailers, distributors and independent sales agents across…
November 11 2019
By adopting Elastic as their standard B2B sales and merchandising solution, Stanley-PMI will enjoy deeper, more profitable and collaborative relationships with their vast retailer network.
October 16 2019
SMC is partnering with PlumRiver Technologies to utilize their next-generation Elastic Suite B2B ecommerce platform during their Megadeal wholesale buyer/supplier event at the annual Winter…
October 15 2019
47 Brand, an official licensee of sports fan apparel, accessories and memorabilia for the NFL, MLB, NBA, NCAA and others, has selected PlumRiver Technology’s Elastic…
September 10 2019
Surf industry leader Rip Curl is deploying PlumRiver Technology’s Elastic Suite digital merchandising platform with the aim to eliminate the company’s printed B2B sales catalogs…
May 29 2019
Shimano is building upon the success utilizing Elastic with their Pearl iZUMi brand and is now extending the industry-leading sales technology to Shimano-branded apparel, footwear…
April 23 2019
“Elastic is helping Fox River enhance our B2B experience through more advanced tools that simultaneously reduce reliance on printed sales materials,” - Brad Ballentine, CEO
November 8 2018
“Buyer-mandated standardization, developed to meet the needs of retailer procurement managers, is now happening by bringing the best of CenterStone together with PlumRiver and our…
July 18 2018
“With Elastic as our B2B ecommerce technology provider, we are implementing the most innovative and feature-rich solution available while enhancing the product procurement process for…
May 15 2018
Pearl Izumi is now utilizing customized Elastic merchandising features across all of their apparel product lines, including road cycling, mountain biking and triathlon.
March 15 2018
Boardriders will utilize the Elastic platform to support wholesale merchandising for products under all of their major brands, including Quicksilver, Roxy and DC shoes, covering…
December 7 2017
October 6 2016
Patagonia has chosen PlumRiver’s Elastic Suite B2B ecommerce platform to help achieve higher levels of efficiency for sales process management and ERP integration, consistent with the company’s global…
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One home for the whole process from creation to merchandising vision.