ELASTIC SUITE
The leading B2B ecommerce platform for wholesale growth
Elastic helps brands streamline wholesale ecommerce. One connected platform brings together digital catalogs, online ordering, sales tools, merchandising, and analytics. The solution creates buying experiences that increase orders, reduce manual work for sales teams, and drive sustainable wholesale growth.
EXPERIENCE BETTER B2B
Wholesale ecommerce software built to scale brand B2B
What is Elastic?
Elastic is a purpose-built B2B ecommerce solution that connects brands and retailers through better digital selling experiences.
Empower sales teams, centralize product and customer data, and simplify wholesale operations with a platform designed for the way modern brands sell.
BILLION $ ANNUAL GMV
%
↑ RETAILER ADOPTION
%
↑ B2B WHOLESALE REVENUE
Powerful solutions for every stage of the wholesale buying process
Elastic helps brands digitize product lines, streamline B2B sales, and cut costs with a modern wholesale platform. From immersive catalogs to real-time data and back-office integrations, Elastic delivers the tools you need to drive growth, simplify operations, and create sustainable, high-impact buying experiences.
Curate Stunning
Product Lines
Create beautiful digital catalogs, collections, and showrooms
Enhance Buying Experience
Deliver seamless browsing, planning, and ordering
Optimize B2B &
Drive Growth
Turn real-time data into smarter decisions that fuel revenue
Streamline
Operations
Unify ERP, accounting, and workflows in one platform
Cut Costs &
Go green
Eliminate waste, save money, and support sustainability
Powerful features designed for modern B2B wholesale
Elastic has the essential tools brands need to run modern wholesale operations. From digital merchandising and sales enablement to ordering and analytics, every capability is designed to simplify workflows, empower teams, and help brands grow.
UNIQUE ERP INTEGRATIONS
other back-end systems
Payment processors
Seamless integrations
Elastic seamlessly integrates with your existing systems, including ERP. Integration streamlines workflows and improves data accuracy across your business. Discover how easy it is to unify your tech stack.Â
UNIQUE ERP INTEGRATIONS
other back-end systems
Payment processors
Seamless integrations
Elastic seamlessly integrates with your existing systems, including ERP. Integration streamlines workflows and improves data accuracy everywhere. Discover how easy it is to unify your tech stack.
B2B ECOMMERCE ROI
Real B2B brand success with Elastic
Discover how leading brands achieve measurable ROI with Elastic. From streamlining wholesale orders and digitizing catalogs to enhancing dealer engagement and reducing operational costs, Elastic drives efficiency, scalability, and growth for B2B ecommerce operations.
CALCULATE YOUR BRAND’S ROI >>
Start modernizing wholesale today
Still have questions?
What is Elastic Suite?
Elastic Suite is a B2B wholesale ecommerce platform that helps brands sell to retailers more efficiently. Purpose-built for wholesale, it combines digital catalogs, online ordering, merchandising, sales rep tools, retailer self-service, and enterprise integrations in one platform. Brands use Elastic Suite to streamline wholesale operations, increase retailer adoption, and grow wholesale revenue.
What is a B2B wholesale ecommerce platform?
A B2B wholesale ecommerce platform enables brands to sell products online to retailers, dealers, distributors, and other business buyers. Unlike B2C ecommerce, it supports wholesale pricing, account-based catalogs, prebooks, bulk ordering, sales reps, approvals, and integrations with ERP, PIM, CRM, and ecommerce systems. The right platform simplifies ordering, improves the buyer experience, and helps brands scale wholesale growth.
How does Elastic Suite compare to NuORDER, RepSpark, Shopify, and other B2B wholesale platforms?
Elastic Suite is purpose-built for modern B2B wholesale. It combines flexible merchandising, digital catalogs, sales rep tools, retailer self-service, enterprise integrations, and support for complex wholesale workflows in a single platform. Compared to general ecommerce platforms and other wholesale solutions, Elastic Suite helps brands deliver a more efficient buying experience while reducing manual work for both retailers and internal teams.
How does Elastic Suite increase retailer adoption and wholesale sales?
Elastic Suite makes wholesale buying faster, easier, and more engaging. Retailers can browse personalized digital catalogs, discover recommended products, build assortments, and place orders anytime. Sales teams spend less time on manual order entry and more time growing accounts, helping brands increase retailer adoption, order value, and wholesale revenue.
Can Elastic Suite integrate with ERP, PIM, CRM, and ecommerce systems?
Yes. Elastic Suite integrates with leading ERP, PIM, CRM, DAM, and ecommerce platforms to keep product data, inventory, pricing, customers, and orders synchronized. With more than 250 integrations, brands can connect existing business systems while reducing manual processes and improving data accuracy.
Which industries use Elastic Suite?
Elastic Suite supports wholesale brands across many industries, including outdoor, apparel, footwear, sporting goods, cycling, workwear, tactical, kitchen and bath, consumer goods, and more. The platform is designed for brands that manage complex product assortments, retailer networks, and seasonal wholesale selling.
How does Elastic Suite help sales reps and wholesale teams work more efficiently?
Elastic Suite gives sales reps and wholesale teams the tools to sell smarter. Digital catalogs, assortment planning, guided selling, order creation, account management, and real-time product information help teams build orders faster, reduce administrative work, and deliver a better retailer experience.
Can Elastic Suite support complex wholesale selling workflows?
Yes. Elastic Suite is built for the complexity of wholesale commerce. It supports custom pricing, account-specific assortments, prebooks, multi-ship orders, approval workflows, retailer-specific catalogs, sales campaigns, and enterprise business rules. Brands can manage sophisticated wholesale operations while providing a seamless buying experience for retailers.