HOME DESIGN

Personalization at scale, powered by innovation

Elastic empowers kitchen, bath, and home design manufacturers with selling and presentation tools for impactful personalized sales that drive revenue.

Backed by over 20 years of experience, Elastic delivers best-in-class B2B solutions that streamline the sales process for both buyers and sellers.

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Why home design manufacturers love Elastic

Brands like Fisher & Paykel, LG Pro, and Signature Kitchen Suite trust Elastic for B2B selling and merchandising.

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PERSONALIZED DIGITAL SELLEING

Increase speed-to-market & win rates with personalization

Many brands struggle with quick personalized follow-ups, face disconnects across different teams, and have limited ways to curate and segment large product lines. On top of that, producing, printing, and updating sales materials is expensive and time-consuming. Here’s how Elastic helps:

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Enable sellers to quickly create custom, visually rich collateral

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Provide tools to curate digital assortments tailored to each buyer

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Organize products by style, theme, or category for easier navigation.

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Focus on relevant products instead of the full catalog

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Cut printing costs and support sustainability with digital-first

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Create pixel-perfect catalogs 

Create stunning catalogs with tools that let your team drag and drop products, filter by category, and insert marketing content with ease. Build custom layouts, include pricing and specs, and deliver branded assets tailored to each buyer. Every presentation is accurate, on-brand, and ready to share, digitally or in print.

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CUSTOM CATALOGS

Drag & drop products​
  Search & filter by category​
  Insert marketing collateral

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VISUAL MERCHANDISING

Include prices, specs, categories​
Choose custom layouts & delivery
Create branded marketing collateral

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CURATED SALES ASSETS

Custom presentation assets​
100% accurate​
Share via Digital or Print

Elevate your customer experiences

Discover how brands use personalization to elevate customer sales experiences to see higher conversions and more sales.

Curate sales presentations

  • Personalized dashboard & customer portal
  • Product detail pages with tech specs & marketing assets
  • Virtual layout planner & product visualizer
  • Package creator with individualized pricing
  • Embedded price quotes & order proposals

71% of buyers expect a customized commerce experience.

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CLIENT STORY

Fisher & Paykel

Fisher & Paykel needed consistency across brands, teams, and regions. Sales reps’ custom materials varied in quality and branding, creating bottlenecks that strained marketing and slowed sales cycles. 

With Elastic, reps quickly create on-brand, custom brochures tailored to builders’ needs. More than 150 users have created over 1,700 custom collections, resulting in quicker follow-ups, boosted win rates, and increased deal sizes. Following this success, Haier expanded into APAC, rolling out regional asset governance, Brochure Builder tools, flexible pricing, and a scalable multi-brand model to drive growth. 

 

Fisher & Paykel

Best in class B2B for home design

From digital sell-in to end-to-end B2B commerce, Elastic delivers creative solutions for complex business challenges that connect buyers and sellers for shared success. Our white-glove account management and tailored training ensure every team is set up to thrive.

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Ready to optimize B2B wholesale?