COMPETITOR COMPARISON
A purpose-built B2B platform that outperforms your modified B2C solution.
B2C Platforms, like Shopify Plus
Elastic: Built for B2B
Expanding operations
Is your B2C platform right for B2B wholesale?
If your brand already uses a B2C e-commerce platform like Shopify Plus, expanding your B2B wholesale business on the same platform seems like a natural next step, right? Not necessarily. While using a single platform may seem simpler, B2C platforms often struggle to meet the complex needs of wholesale businesses and rely on complicated third-party tools to work effectively.
Elastic is designed specifically for B2B Wholesale and offers the advanced tools, options, integrations, and workflows that brands need to scale and streamline their wholesale operations.
ELASTIC’S PLATFORM
Built for wholesale, not adapted for it.
Brands and buyers expect a personalized B2B ordering experience that’s as seamless as B2C while still addressing the unique needs of wholesale. Elastic’s interactive tools empower sales teams to easily create simple and complex wholesale orders, helping them scale efficiently. Unlike Shopify Plus and other B2C-focused platforms, Elastic offers powerful features like preseason planning, multi-date scheduling, and multi-ship options, allowing brands to better plan, manage, and optimize their inventory. Here are a few other key differentiators:
ERP Integration
B2C-first platforms require middleware or 3rd party support for inventory syncing. Elastic’s native ERP and PLM integrations ensure real-time inventory, pricing, and order status updates.
B2B Pricing & Multi-Ship
They rely on static price lists and simple discounts. Elastic offers advanced pricing options, such as contract pricing, volume discounts, regional inventory control, and flexible shipping.
BULK & MATRIX ORDERING
Elastic streamlines high-volume buys with an intuitive interface that B2C-first platforms lack.
Pre-season & pre-booking
While B2C platforms rely on third-party apps for preorder functionality, Elastic has built-in tools for managing preseason and advanced orders.
Advanced rep & dealer tools
Platforms like Shopify Plus don’t have sales rep portals. Elastic offers dedicated tools like custom sales rep dashboards, Assortment Planners, Custom Catalog Builders, and Whiteboards.
Built for enterprise B2B growth
Elastic is a fully integrated, B2B-first platform that optimizes every step of wholesale. With onshore support, expert integrations, and sales-focused features, Elastic helps brands sell smarter, not harder.
