by Amber Rich | May 28, 2026
How PARKIT Transformed Wholesale with Elastic PARKIT built its brand on creating high-quality outdoor products that bring people together. As demand grew, so did its presence across retail, hospitality, and specialty channels. What started as a strong product market...
by Amber Rich | Aug 26, 2023
While some brands’ retail, direct-to-consumer and wholesale strategies can greatly vary, the end goal is almost always the same – get the right product in the hands of the consumer at the right time. The strategies for driving this conversion (from awareness to...
by Amber Rich | Jun 30, 2023
Since 2020, Active Brands has partnered with Elastic Suite to deliver an elevated wholesale experience to its global portfolio of brands and retailers. Active Brands is the parent company to six outdoor brands, including Kari Traa women’s sportswear, Bula...
by Amber Rich | Jun 26, 2023
One of the world’s top footwear brands has been a long-standing Elastic Suite brand partner since 2014. Through both direct-to-consumer and retail partners around the globe, this brand generated over $7 billion in sales through footwear, apparel, and accessories, up...
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