Outdoor Revenue on Table

by Amber Rich | Jul 6, 2026

DRIVE B2B REVENUE Is your brand leaving wholesale revenue behind? Modern wholesale means a seamless buying experience that drives conversions rather than frustrates and confuses buyers. Wholesale has changed, and more importantly, buyers have changed with it. B2B...

How PARKIT Transformed Wholesale with Elastic

by Amber Rich | May 28, 2026

CLIENT STORY How PARKIT transformed wholesale with Elastic PARKIT built its brand on creating high-quality outdoor products that bring people together. As demand grew, so did its presence across retail, hospitality, and specialty channels. What started as a strong...

How Jack Wolfskin’s Created B2B Success with Elastic

by mary | Oct 30, 2024

CLIENT STORY How Jack Wolfskin created B2B success with Elastic In the heart of the outdoor industry, few brands have the storied reputation of Jack Wolfskin. Founded over 40 years ago, and growing to serve outdoor enthusiasts around the globe, the company has always...

Optimizing Wholesale Ecommerce Conversion Rates

by Amber Rich | Aug 26, 2023

While some brands’ retail, direct-to-consumer and wholesale strategies can greatly vary, the end goal is almost always the same – get the right product in the hands of the consumer at the right time. The strategies for driving this conversion (from awareness to...

Active Brands optimizes wholesale for cross-functional alignment & global growth

by Amber Rich | Jun 30, 2023

CLIENT STORY Active Brands optimizes wholesale for cross-functional alignment and global growth Since 2020, Active Brands has partnered with Elastic Suite to deliver an elevated wholesale experience to its global portfolio of brands and retailers. Active Brands is the...